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Your search for keyword: B2C websites returned 1 result.
 
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Direct Marketing | Customer Service (General) | Marketing Management | Customer Experience Management (CEM) | Customer Relationship Management (CRM) | Customer Interaction Management

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Multi-Channel Mayhem: Tapping the Customer Experience for Competitive Advantage by SAS Institute Inc.

August 20, 2009 - (Free Research) This webcast focuses on results from compelling research that is focused on multi-channel customer management. This research will help marketers better manage the multi-channel customer experience and develop future strategies.
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